Can Digital Goods be Neutral? Evaluating OpenStreetMap’s equity through participatory data visualisation

The project

Equity is a fundamental pillar of any digital innovation aiming to produce positive societal impacts that characterises any digital good.

Digital goods have typically been framed as mere technological artefacts, by consciously putting aside any human consideration to pursue a neutral approach. Conversely, Neutrality has been portrayed as a positive aspiration that prevents any form of bias that could pervert the fulfilment of the digital goods’ mission. We contend that, as well-intentioned as this aspiration may be, this apparently neutral standpoint that ignores how these goods are governed, may be inadvertently producing and reproducing new types of oppression and colonialism.

This is especially critical in projects whose community are extremely biased towards specific and hegemonic demographics, like the case of OSM. The election of OSM as study case is relevant and timely: OSM is the largest and more successful collaborative map of the world, and in February 2024, it was recognised as a global Digital Public Good by the UN-backed Digital Public Good Alliance. Like Wikipedia, OSM is based on principles of collaboration, openness and neutrality, and its data, contributed by a global community of volunteers, complements official data sources, and populates thousands of popular tools and services.

Our project examines and evaluates how the principle of neutrality driving many digital goods promotes or hampers equity by implementing a participatory process with Geochicas, a collective of women and LGBT+ mappers.

We will implement a transformative participatory process to evaluate and surface how minoritised demographics are involved, recognised, or excluded from data production and decision-making in OSM while empowering its participants. We will do so in two stages. First, we will identify “gender controversies” in OSM, this is, specific examples of existing or missing map features and the decisions leading to that which are problematic from a gendered lens. Second, we will combine lived experiences with expertise in data visualisation to co-design a tool to represent, quantify and communicate those gender controversies to enquiry on how neutrality is being operationalised in OSM.

We expect our findings to be returned to OSM and inform potential transformation in OSM’s governance, database, and representation that are guided by equity principles. More broadly, we expect the findings to be adapted to other cases of digital goods and initiate similar transformations.

Team

Dr Carlos Cámara-Menoyo, (PI)
Centre for Interdisciplinary Methodologies, University of Warwick

Dr Timothy Monteath, (Co-I)
Centre for Interdisciplinary Methodologies, University of Warwick

Dr Selene Yang, (Advisory Board)
Geochicas (Founder), Wikimedia Foundation, Research fellow at Stanford Center on Philanthropy and Civil Society

Dr Jorge Leon-Casero, (Advisory Board)
Universidad de Zaragoza (Spain)

Dr Rachel Palmen, (Advisory Board)
Internet Interdisciplinary Institute (IN3), Universitat Oberta de Catalunya

Prof. Sara (Meg) Davis, (Advisory Board)
Centre for Interdisciplinary Methodologies, University of Warwick

Funder

This project has been funded by ESRC Digital Good Research Fund 2024